[PrintOwners] "Green" rant

[Steve Blatman]

Of course they can put that on their web site. However, if you 
printed the words "printed on FSC-certified paper," their argument 
would have to center on trademark violation (which might hold if they 
have trademarked the phrase "FSC-certified," even if you haven't 
printed the logo), or on accuracy (which might hold if the paper is 
no longer FSC-certified once it enters your shop and the "chain of 
custody" is broken.

It seems to me that your presentation to your customer would have to 
be more along the lines of what we do when someone asks us about soy 
inks (which is to point out that all of our inks are vegetable-oil 
based, even though linseed oil is not soil oil). If they insist on 
FSC certification, and countering with information about your 
superior environmental-consciousness program doesn't work, you might 
be stuck...

YMMV,
Steve


> 
> John,
> 
> This is from the FSC website http://www.fscus.org/paper/  (bottom of the
> page)
> 
> "Please note: in order to use any FSC trademarks, including the FSC logo,
> initials "FSC", or phrase "Forest Stewardship Council" on a printed piece,
> the printer must have chain-of-custody certification.  Without this
> certification, no claims can be printed regarding the FSC-certified content
> of the paper."
> 
> I really don't know how or if they can enforce it, but it's there.
> 
> Kelly Crom
> Applied Graphics Associates, Inc.
> 
> We've Moved!!!
> 2405 Annapolis Lane N, #250
> Plymouth, MN  55441
> New Phone:  (763)231-6970
> kellycrom at gmail.com
> www.applied-graphics.com 
> 
>  
> 
> > -----Original Message-----
> > From: printowners-bounces at printweb.org 
> > [mailto:printowners-bounces at printweb.org] On Behalf Of 
> > QKCONSULT at aol.com
> > Sent: Friday, February 15, 2008 10:17 AM
> > To: printowners at printweb.org
> > Subject: Re: [PrintOwners] "Green" rant
> > 
> > ***** This is a PrintOwners List Message *****
> > 
> >  
> >  
> > In a message dated 2/15/2008 10:38:10 A.M. Eastern Standard Time,  
> > kellycrom at gmail.com writes:
> > 
> > ANY FSC  related information(even
> > just to say that it is an FSC paper) on their  products, YOU must be
> > certified, although, I don't know how they would  monitor or 
> > enforce that. 
> > 
> > 
> > 
> > I am curious about this statement or its accuracy. I can 
> > possibly  understand 
> > a prohibition against printing a logo, but I don't believe 
> > that  the mere 
> > printing of a statement of a fact such as: "Printed on FSC  
> > Certified Paper" 
> > (because it is a statement of fact) could be prevented  or 
> > prohibited. I see no 
> > difference between the forgoing than stating on a  carbonless 
> > form that, 
> > "printed on genuine NCR Brand Paper" and even using the  NCR 
> > logo which assuming you 
> > printed the proper registration mark would be  perfectly 
> > legal and not need 
> > prior approval. 
> >  
> > 
> > John  Stewart
> > Q. P. Consulting, Inc.
> > Featuring - _"Print Shop For Sale"_ 
> > (http://www.printshopsforsale.net/)   
> > 
> > by Larry Hunt & John Stewart 
> > 
> > 2110 S. Dairy  Road
> > West Melbourne, FL 32904
> > 321-727-2442 Fax 321-727-2166
> > Cell:  321-794-6259
> > _www.quickconsultant.com_ (http://www.quickconsultant.com/) 
> > "Winners  analyze, losers rationalize."
> > 
> > 
> > 
> > **************The year's hottest artists on the red carpet at 
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Steve Blatman
Ink Spot Printing & Copy Center, Inc.
14 Church Road, Frazer, PA 19355 USA
Tel: 610-647-0776
Fax: 610-647-4560