[PrintOwners] markups on brokered printing.

[Loren Maurina]

On Apr 4, 2008, at 9:01 AM, Borzou Azabdaftari wrote:

> Is this standard for everyone else?  My minimum mark-up is 40%, but  
> I rarely
> am able to get to 100%.  I've always wondered what the standard was  
> though.
> I frankly don't think my "wholesalers" don't give me good enough  
> prices to
> do it.  If everyone is closer to 100%, does anyone know any great  
> wholesale
> printers?  Not 4over, who we use and are happy with, but someone  
> for custom
> jobs.

We buy Bus Cards from a local company that is similar to 4over
We pay $24 ( 1000 4/0 UV) We sell the "Regularly for $99

I think that is way over 100% markup

I suspect the problem may not be your wholesale price but your  
selling price

I'm not saying I can get that margin on 10,000 4/4 flyers but I do  
get it on 1000 (cost $216.91 sell $433.82)


Loren Maurina
President
L & L Printing, Inc.
dba: Allegra Print & Imaging - Clinton Twp
dba: Allegra Print & Imaging - Warren

ph (586) 263-0060
fx   (586) 263-4895

Loren at InkOnPaper.biz