[PrintOwners] emailing artwork

[Chris Cochran]

Greg, we've had a similar charge for some time now.

Chris Cochran
M & M Graphics, Inc
Your Printing and Mailing Specialist
704-376-0938
www.mmgraphicsandmail.com
----- Original Message ----- 
From: "Greg Weinfurter" <pressexpress at bfm.org>
To: "Discussion List for Printing Business Owners Only" 
<printowners at printweb.org>
Sent: Monday, May 07, 2007 6:33 PM
Subject: [PrintOwners] emailing artwork


> ***** This is a PrintOwners List Message *****
>
> Thanks to the birth and growth of the internet and electronic file 
> transfer, we have been plagued with seemingly simple requests from 
> clients to forward their logo onto other sources like their shirt 
> printer, newspaper for that ad, ad specialty provider, etc. . .
>
> Fine and dandy.  Forwarding a logo here and a logo there, no biggie,  but 
> now it appears to be eating into production because of we are  doing it 
> 6-10-14 times a week for various customers.  We seem to be a 
> "complimentary artwork archive" for our clients.
>
> To further complicate this, some customers call us multiple times, 
> meaning, one week we send it to their shirt printer, next week to  their 
> web designer, etc.  Also, many idiots out there can't deal with  a 
> specific file format so we need to reconvert the logo to THEIR  needs 
> costing us further down time.   I have even given customers  their logo on 
> CD, they just loose it and ask for more.
>
> Now enough is enough, we recently implemented a $10.00 "file  transfer" 
> charge just to cover our labor, but I am finding most  people take offense 
> to the fact that I want to charge them to forward  out their logo.  For 
> some reason, most everyone seems to think that I  SHOULD forward out their 
> logo to them or other vendors for free.   They just think it is just a 
> mouse click to do and do not realize  that we are requested to do this 
> several times a week.
>
> Am I alone here?
>
> Love to hear some feedback.
>
> G
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